Web 2.0 and sexually transmitted infections
Wednesday, July 8th, 2009
The first publications exploring the interface between sexually transmitted infections (STIs) and the Internet appeared in the 26 July 2000 issue of the Journal of the American Medical Association. In one article, Klausner et al. described a cluster of early syphilis cases among men having sex with men (MSM) who had met each other online. In the second article in the same issue, McFarlane et al. reported on a survey among clients of the Denver HIV counseling and testing program, showing that among MSM visiting the site, 25% had sex with at least one partner first met on the Internet. Together, these articles suggested that the Internet was emerging as a new risk environment for STIs and HIV. Since the publication of these articles, numerous studies have been conducted and published that have further investigated the role of the Internet, both as an STI/HIV risk “venue” as well as a potential place for the delivery of STI/HIV prevention services.
In recent years, the Internet and its users have undergone a fundamental transformation. Originally, the Internet was designed to allow access of information provided by the publisher of a given website. Although websites have become very sophisticated in how this information is presented and while the information given can be tailored to the individual user, the information stream is predominantly unidirectional from the website to the user, and the content of the site is determined by its owner. Examples include sites that aim to convey general information about businesses or organizations, for example, the website of the Centers for Disease Control and Prevention, or allow for minimal manipulation of personalized information, such as online banking or bill payment. In Internet terms, this use of the Internet is referred to as Web 1.0. By contrast, Web 2.0 comprises Internet applications in which the information stream is more or less reversed. Here, the content of a website is mostly driven by the users of the site. This information can take multiple forms, including a variety of uploaded file formats (text, graphics, audio, video), blogs (web-logs), vlogs (video logs), chats, etc. Social networking sites, including YouTube, MySpace, and FaceBook are among the prime examples of the Web 2.0 applications that have revolutionized Internet use in the last decade.
In this article, the authors discuss the implications of the shift from Web 1.0 to Web 2.0 technology on sexual health from three perspectives: the Internet as an STI risk environment, the Internet as a venue for STI prevention, and, finally, the Internet as a tool for STI service and prevention providers. The growth of the Internet as a communication medium has had far-reaching consequences for STI/HIV prevention ranging from a venue for partner recruitment with potential risk as well as prevention benefits, to the use of the Internet as a place to deliver STI/HIV prevention services in a variety of more or less interactive formats, and finally as a tool for the development of a prevention work force. However, while the Internet has great potential as an important STI/HIV prevention medium, it appears that the greatest potential is yet untapped and that the providers of these services are considerably lagging behind their target audience in the creative and innovative uses of the new medium.
Web 2.0 and beyond: risks for sexually transmitted infections and opportunities for prevention. Curr Opin Infect Dis. 2009 22(1): 67-71
The continued growth of the Internet as a communication medium has had major implications for the transmission and prevention of sexually transmitted infections (STIs). The purpose of this review is to describe recent developments in this rapidly changing environment. The interface between the Internet and STIs is described from three perspectives: the Internet as a risk environment, that is, a place where prospective, potentially STI-infected, sex partners can be recruited; the Internet as a venue where public health prevention interventions aimed at STIs and HIV prevention can be placed; and the Internet as an increasingly important work environment for all STI prevention disciplines. The review highlights recent developments and identifies potential avenues for future research and program development. The increasing interactivity of the Internet, known as ‘Web 2.0′, especially the user-driven social networking sites that allow users to share near limitless amounts of personal information with their peers in the network, is compounding the potential of the Internet as an environment for both STI risk and prevention.
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